ploy

英 [plɔɪ]

美 [plɔɪ]

n.  计谋; 策略; 手法; 花招

复数：ploys　过去式：ployed　

GRE

Collins.1 / BNC.9604 / COCA.11458

牛津词典

noun

• 计谋；策略；手法；花招
  words or actions that are carefully planned to get an advantage over sb else
  1. a clever marketing ploy
     机智的销售策略
  2. It was all a ploy to distract attention from his real aims.
     那全是障眼法，借以转移对他真实目的的注意。

柯林斯词典

• N-COUNT 计策；计谋；手段
  Aployis a way of behaving that someone plans carefully and secretly in order to gain an advantage for themselves.
  1. Christmas should be a time of excitement and wonder, not a cynical marketing ploy.
     圣诞节应该是兴奋和美妙的时刻，而不该是一种肆无忌惮的营销策略。

英英释义

noun

• a maneuver in a game or conversation
  Synonym:gambitstratagem
• an opening remark intended to secure an advantage for the speaker
  Synonym:gambit

双语例句

• If so, it is a ploy to be welcomed.
  如果是这样，这个花招应受到欢迎。
• What odd psychological ploy does Leoben conoy use against Kara Thrace while she's his prisoner on new caprica?
  当里奥本寇诺依在新卡布里卡将卡拉瑟瑞斯囚禁的时候，他用了什么古怪的心理策略？
• Their complaints are not treated as a ploy any more.
  它们的抱怨现在再也不被视为是一种策略。
• However, if your friend pretends over and over again to try and hit you, you can also enter a habituation learning phase, where you stop flinching, since you realize that it's all just a ploy.
  但如果你的朋友总是假装一次又一次的这样做，你也可能进入到习惯性学习阶段，这时你不再退缩，因为你认识到那仅仅是个假象。
• In one sense, this is a dangerous ploy.
  从某种程度上说，这是一个危险的策划。
• It is not conceivable that Britons could have been forced to vote a second time ( a standard EU ploy when voters rebel).
  很难想象，英国人本可以被迫第二次投票的（一个欧盟对付选民反对时的标准策略）。
• It is thought the burning sensation of the chilli pepper is an evolutionary ploy to stop mammals eating them.
  有人认为，辣椒味道刺激，这可能是辣椒保护自己不被哺乳动物吃掉的一种进化的策略。
• He says it appears to be a political ploy.
  他说看来这好像是一个政治手段。
• Using the Welsh name was a clever marketing ploy.
  用这个威尔士名字是个聪明的营销策略。
• It's such an obvious ploy for attention.
  这吸引注意力的伎俩太明显了。